eBay vs Amazon Fees
Feature and fee comparison for sellers choosing where to list. Pair this guide with the live eBay calculator for unit-level math.
Feature comparison
| Dimension | eBay | Amazon |
|---|---|---|
| Typical referral / FVF | ~13.6% + per-order | ~8–15% category referral + closing fees vary |
| Subscription | Optional stores | Optional Pro $39.99/mo |
| Payment processing | Included in FVF | Included in Amazon fees |
| Fulfillment | Seller or logistics partners | FBA optional with storage/pick fees |
eBay pros
Strong for used, collectible, long-tail; auctions; flexible listing styles.
eBay cons
Percentage take can be high on low-AOV goods; promoted fees stack.
Amazon pros
Huge retail intent; FBA operational leverage; brand registry tools.
Amazon cons
Stricter rules, advertising arms race, storage fees, competition on standardized ASINs.
Recommendation
Use eBay for unique/secondary-market inventory; use Amazon for replenishable branded new goods with healthy FBA economics.
FAQ
Is eBay cheaper than Amazon?
It depends on category mix, subscriptions, ads, and fulfillment. Compare percentage take plus fixed fees for your average order value.
When should I prefer Amazon?
Choose Amazon when its demand, tooling, and after-fee margin beat eBay for that SKU.